
Why is Boden so popular?
Hello friends! Today I want to chat about one of my favourite fashion brands; Boden and discuss… why are Boden so popular! Plus if you are new to boden and want to get a discount; this post is for you! Let’s go!!
Children’s clothing
Ok! First up! Let’s chat about Boden children’s clothing! Their child wear collection is probably the best on the British market. It’s really well made, generous fits which mean children seem to wear everything for longer and is really lovely think fabrics so children are kept warm and you don’t get holes and wear marks as easily! It’s especially good for toddlers who are very active. Plus if you are planning on having multiple children, then these clothes are so cute and well made that they will still look good by the time you have your third of fourth child! Oh and not only that, but they are so cute that you want WANT to dress them in hand me downs too!
Also, when it comes to buying gifts for new borns and toddlers, Boden is so cute and desirable that it makes a lovely gift!
As for price, it’s not the cheapest, but their sales can be good and any brand who comes close to their cuteness and quality are even more expensive.. like Pepa london. So cute… so much money!

Wedding guest outfits!
Boden make super chic elegant clothe’s which are perfect for wearing to a wedding. You will never feel under or overdressed at a wedding in Boden, just chic, elegant and exciting! Boden make the kinds of clothes you get complements in! Their designs are stylish and effortless, plus you can move, dance and eat in their clothes! Basically, you can live your best life when you wear Boden!
Workwear
If you have an office job, it can still be incredible hard to dress for work. Thankfully, Boden are brilliant and delivering chic, stylish clothes which alway feel very smart-casual. Perfect for the office!

Basics
When it comes to basics, Boden have nailed yet!! You might spend a little more than other stores; but they will last you a lot longer and make you feel a whole lot more stylish too! Other companies have some nice basics, but let’s be honest, for the same quality and beautiful designs they will probably charge you more!
Branding free!
If you aren’t into logo embellished clothes then you will love Boden! They never emblazon their logos on anything and I love that about them!
Looking for modest clothes?
If you are looking for modest clothes then again, Boden is great! Nothing is too low cut, too short or too revealing. A lot of the dresses have longer sleeves, they rarely have anything too low on the bust and you won’t find weird cut out sections at the mid-drift or back. Instead they let their colours and prints do the talking!
Boden go up to size 22
Whilst it would be good to see Boden expand their size range further, they currently go up to a size 22 which is better than other stores.
Boden make great cashmere!
It’s true, Boden make great quality cashmere AND they are one of the few stores who make their cashmere jumpers in fun colours, prints and motifs! Sure, I wanna be warm and comfy, but I also want to be a walking rainbow!
Boden is the epitome of quiet luxury
Whilst tik tok might tell you that old money is wearing brand new net-a-Porter, the truth is that they are wearing Boden and joules. You heard it here!
How to get a Boden discount
- Sign up for their mailing list for 20% off your first order
- Wait for the sale
- Refer a friend, send them your refer-a-friend code and they will get £10 off their first order and you’ll get a thank you £10 voucher too!
- Tell them your birthday for a £10 voucher on your birthday!
- Make sure you check out the John Lewis sale for their reductions
- Shop Boden via Top Cashback for up to 8% cashback!
SHOP BODEN HERE!
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You might also like this post on how to get an Oliver Bonas discount!




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